A marketing strategy for Etsy sellers & handmade shops to keep customers, boost sales, and build community- ALL with trackable results! — I am someone who’s spent their entire career in the marketing industry. I mention this because I love thinking about how handmade online sellers can apply the same strategies to their small businesses. You may have noticed something like this with your recent purchases online:

How to tell bigger stories — Recently, Ateez released a new EP called “Spin Off: The Witness“ with the title track (paired with a stunning music video) “Halazia”. It hit me why this EP concept is so powerful and how it accomplishes something most other stories don’t. While many movies, books, and TV shows try to…

Here’s what I loved and hated — I’ve never read so many books in a year and I loved it. Will I try for 100+ again next year? I’m not going to TRY to read that many books again but if I do, awesome. How’d I read so much? Libraries Kindle and Kindle app Book lights of all kinds in various rooms…

I spent way too long looking at countless shops to figure out the best ways to use this section. — DISCLOSURE: This post contains affiliate links to products and services. This means that if you click on my link to make a purchase then I will get a small commission at no extra expense to you. You can read my policies for more details. What is the Etsy Shop Announcement Section The announcement section is a blurb…

Take a strategic approach to all your communication in your shop. — Here I have an Etsy messages to buyers example flow you can copy or start from. Let’s start creating your own shop’s swipe files! What people do (use swipe files) and what are swipe files Swipe files are like template copy (written content) that writers and marketers keep on hand. They may use it as a reference when writing content or…

For Better Productive (and Sanity) — Introduction to Slow Working 2022 So it’s 2022 now. Hey, how’re you doing? Are you winning, son? Yeah, for the past two years, I’ve been no exception in being a hot mess. Hopefully, more and more people are starting to settle in a little bit and find some sense of stability in all the uncertainty…

This WFH/Freelance Web Developer’s Latest Joys — Just a quick listicle to prove I’m still blogging. (No affiliate links or sponsored content, just real love)

And while the nightmare has mostly faded, I remember the overall theme and plot points. In this messed up dream, my cat died. Through the witchcraft we can summon in our dreams, I brought him back to life. I willed him back to life unable to accept another loss. …

A Power Lesson Of Etsy Shop Storytelling — Click here to sign up for my free email list! I LOVE Etsy ya’ll. I have my complaints and criticism as much as the next person. I have concerns about some of the things the platform is doing and where it will lead. But I still browse Etsy daily and…