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Etsy, Small Handmade Business
Win at Etsy: What Etsy Really Wants From You
Winning at Etsy does not have to be complicated. Etsy is a simple marketplace platform. The things “Etsy” looks for in shops to promote in blog posts or emails, and to place highly in search are not complicated. Note that I am referring to “Etsy” as a website and system. Not its customer or seller base. Some of them are things we can directly or indirectly control, while others are beyond our control. I’ll also note what you can and cannot do about each quality.
I’m hoping to give real, applicable ideas to hit all these notes Etsy loves.
I decided to put the list into different buckets: recency, traffic, and shop reputation. It made more sense to me this way.
I’m thinking this may turn into a much more in-depth PDF or email series soon. Let me know if you’d be interested in getting more into the weeds and details of this topic!
Recency
In this bucket, we have engagement, sales, listings, reviews, and shop updates. Etsy loves an active shop! An active shop to Etsy means they are present, proactive, and busy…
